Today almost no one would tolerate the bulky and inconvenient mobile phone applications. People expect to be able to enjoy all the benefits of the smartphone technologies with the speed of light. According to a joint study by Google and Ipsos, conducted in August 2015, if your website or mobile app is inconvenient or too slow, 29% of smartphone users immediately switch to competitor solutions. The reason being the unmet needs of potential customers: 70% will do so because of the low load speed, and 67% – if making a purchase or information search requires too many intermediate steps.
Mobile App Performance Testing
The main method of measuring app performance even at the development stage is the performance testing. It is extremely important to determine whether the requirements of modern mobile users are met by the software application even before the product is released to market, as otherwise, the cost of the program completion may exceed the cost of testing. Many companies ignore this process altogether, referring to the cost overrun. However, it is rather rash and may adversely affect the business as a whole.
Performance testing is a system of different types of tests, the purpose of which is the performance management and assessment of the measure of stability, resource consumption, security and other attributes of the application quality in a variety of usage scenarios and workloads. Performance testing allows looking for potential vulnerabilities and weaknesses in order to prevent the result of their harmful impact on the work of the program.
What Types of Tests are Incorporated into the Performance Testing?
Depending on the characteristics that we want to test, performance tests are divided into the following types:
Load Testing – testing the response time of the application with different types of requests, in order to verify that the application is in accordance with the requirements of a normal everyday load.
Stress Testing – testing the application performance under load, several times exceeding the usual. Stress testing helps to obtain the data on real application performance boundaries; the program’s ability to handle exceptions, its stability and sustainability are explored. The significant load increase is exactly the main difference between load testing and stress testing.
Stability Testing examines the performance of the application after prolonged usage under normal application loads.
Volume Testing. Such testing is conducted with the increase, not in loads or the run time, but in the size of the data, stored and used by the application. The main purpose of performance testing is to make sure that the application works acceptable under certain performance requirements: access by a large number of users, the elimination of important infrastructure elements, such as a backend server, and others. Benchmark can be done manually or with the use of mobile application testing tools.
How to Improve Mobile Application Speed
There are a number of ways how to optimize application performance and make it run faster. We will share the most fundamental ones.
Qualitative UX-design. Do not skimp on hiring a UX-designer and improving their skills. A good professional will not only create great application UX-designs but also advise on ways of application performance optimization.
Profiler usage. Performance profiler is a program or service that executes the mobile app performance monitoring and helps to quickly establish its “bottlenecks”.There are universal, platform oriented, language oriented and framework oriented instruments.
Careful design of application architecture by professional software development firm. To increase the speed of development and improve the mobile app performance it is worth adhering to the classic three-leveled structure of the application: data – business logic – representation. Each component’s code should be responsible only for its part of processing and interact with other components through interfaces.
Caching. Mobile devices do not always have a stable Internet connection to access the cloud storage, so often there is a need for offline data caching. In addition, caching is used to speed the application. For example, if the same data is displayed on different screens or commonly used in the screen content layout. Same principles may be applied to native, non-native or cross platform apps. A sub-type of caching – swapping can be used to reduce the memory usage.
Custom adaptation. In addition to the automatic computational adaptation implemented internally by the system, developers can adopt custom adaptation strategies that utilize the business logic of mobile applications. A typical customized adaptation entails the usage of such means, as CPU cores load balancing, data compression, reasonable simplification in network information exchange, most appropriate server selection algorithms, and other performance tuning solutions. At the same time, such adaptation must be selective at the level of applications or users.
In our practice, we faced a couple cases where the properly carried out optimization significantly improved the application performance and decreased load time by seconds. Thus it goes without saying that application performance testing and optimization is one of the essential parts of development process.
Educating new staff is a more in-deep process than simply handling corporate instructions and a to-do list if you don’t want to lose new members in a short period. Instead, it’s a way to make an excellent first impression and ensure hires both would benefit from partnering. To be precise, it’s worth considering e-learning as a powerful tool for successful employees’ onboarding.
Becoming an e-commerce entrepreneur is advantageous for startups in several ways. Indeed, it is simpler and more cost-effective than establishing an office or renting spaces for brick-and-mortar shops. Moreover, online presence is open to the public, allowing to apply digital business marketing strategies for client attraction.
To start a global business extension, think of your website localization and multilingual capabilities first. Creating a personalized platform for various areas will greatly increase the chances of traffic growth and customer retention. In addition, every user, who doesn’t speak your language, will appreciate your brand's efforts in providing the latest trends in web development and technical support in their native language.
