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The last decade has become a landmark in the awareness of consumption principles. That has prompted the emergence of a new model of the fashion industry, namely sustainable fashion. Its concept focuses on workers' rights and operating conditions in manufacturing and monitors the industry's impact on the environment. Almost every year, negative emotions storm arises in public from heartbreaking shots with the mass market production secrets. As a result, the trust level in the brand falls, and all it can do is rethinking its behavior towards sustainability. The elimination of some toxic agents, materials, household items, and technologies recycling are basic sustainability ingredients. Print on demand is one of the few eco-friendly types of clothing production. And this is not only because it doesn't imply replication or uses digital image analogs. Such printing advantage lies primarily in materials: non-toxic toners and plant-based inks, fabrics, glass, and even plastic. What can we say about a lack of warehouses, automated energy-efficient equipment, and minimal emissions? Online stores using POD services don't need physical warehouses - the item comes to the end consumer directly from the supplier. That significantly reduces our carbon footprint. At the same time, the suppliers' location varies depending on the customers' region/country [...]