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POD
Reasons of Why Your Pod Business is not Sustainable yet and How to Resolve Them
The last decade has become a landmark in the awareness of consumption principles. That has prompted the emergence of a new model of the fashion industry, namely sustainable fashion. Its concept focuses on workers' rights and operating conditions in manufacturing and monitors the industry's impact on the environment. Almost every year, negative emotions storm arises in public from heartbreaking shots with the mass market production secrets. As a result, the trust level in the brand falls, and all it can do is rethinking its behavior towards sustainability. The elimination of some toxic agents, materials, household items, and technologies recycling are basic sustainability ingredients. Print on demand is one of the few eco-friendly types of clothing production. And this is not only because it doesn't imply replication or uses digital image analogs. Such printing advantage lies primarily in materials: non-toxic toners and plant-based inks, fabrics, glass, and even plastic. What can we say about a lack of warehouses, automated energy-efficient equipment, and minimal emissions? Online stores using POD services don't need physical warehouses - the item comes to the end consumer directly from the supplier. That significantly reduces our carbon footprint. At the same time, the suppliers' location varies depending on the customers' region/country [...]
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POD
2021 predictions for print on demand industry
At the end of 2020, everyone breathed a sigh of relief. This year was very different, and most of us were not ready for it. A storm of events in the global health care, politics, and business have provoked irreversible changes. They touched upon the manufacturing industry, including the print on demand business. The past year has crowned with a change in marketing. Now it's more authentic and focused on the individual needs of consumers. Thanks to the rise of Tik Tok, generation Z has become a leading fashion reference. Now print on demand companies have an increase in sales of themed products - its ideas originated in a carousel of events, such as Covid-19 or elections [...]
POD
How to use Facebook marketing for print on demand business
According to statistics, the number of active Facebook users is growing, and in 2021 it is 2.74 billion per month. This metric proves the importance of the Facebook platform in print on demand marketing strategies. There is simply no other platform that offers this kind of audience coverage. Facebook presents a great opportunity to promote your brand. The constantly changing website algorithms are forcing marketers to come up with new effective methods and tactics, which ensures positive competition. So, if you want to understand how to properly run effective campaigns that attract new customers and drive sales, read the article below[...]
POD
POD history: how the print on demand was created and developed
The global e-commerce market reached $82.5 billion in May 2020.  That is 77% more than in 2019. It would take from 4 to 6 years to make such progress! The reason for this incredible growth is the market stability, low prices for goods, product personalization, as well as AI introduction. Millions of entrepreneurs have opened online-stores in many industries, including print on demand services. In parallel, supply and demand increase. For example, on eBay, the number of buyers has increased by 8 million. In the second quarter of last year, 26.4% of new sellers and 16.4% of buyers registered on the Etsy platform, which is more than last year. Sales also enlarged by 34.2%. POD has become a hot trend, but this business is not new to the market. It has existed for many years. Advanced technology has opened up new opportunities in this industry. To understand how far this area has come, we thought it would be appropriate to look back at history[...]
PWA
Developing an App like Uber: The PWA Power Unleashed
What word would you choose to characterize a routine working day of a person in the early third millennium? Hectic, frantic, manic? Any of them will do to describe the urgency that most of us feel to be in a dozen of places within a short span, grudging every minute lost and every opportunity to make money wasted. Driving a car would seem the best response to this time squeeze until you remember all the related headaches of searching for a parking space, taking care of its safety, and forgetting to fill up the gas tank [...]
E-Learning
Virtual Classroom Learning: Educational High-Tech Frontier within Your Reach
“Virtual” is one of the old terms that the digital technology vernacular has breathed a new life into, coining a new definition for it and making it a buzzword in the internet-reliant world of the early third millennium. Today, it seems that any kind of human activity can earn the moniker of being virtual once it is effected online – from acquaintance and communication to conference and relationships. We even speak of virtual reality, where the borderline between the physical and simulated worlds is blurred not to say vague [...]
POD
Storytelling as a way to manage print on demand business successfully
Storytelling is one of the most powerful ways to introduce your brand to the target audience. It personalizes products or services, thereby creating a personal connection with customers. An inspiring, creative and true narrative takes the reader on the kind of journey they crave. The story is evidence of a person's life and illustrates his voice. You defend your position and tell why the product is important for your customers' lives. Storytelling is the oldest form of knowledge transfer. Remember, great gurus always tell their teachings in stories. Associations ease material memorization. Their correct interpretation allows them to emotionally perceive all those things said. This article focuses on emotional branding that can help you increase income and create lasting customer relationships [...]
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